BrandChild (Brand Child): Remarkable Insights into the Minds of Today's Global Kids and Their Relationship with Brands (Inglês)

Texto en inglés. Tapa blanda de editorial ilustrada. Sin subrayados ni anotaciones. Perfecto estado de conservación. A unique exploration of children's relationships with consumer brands, this fully revised paperback edition of the bestseller is packed with previously unpublished data, numerous case studies, and exclusive interviews with the world's brand leaders.