Strategy Maps: Converting Intangible Assets into Tangible Outcomes

ISBN: 9788467427660

8,06 €

Texto en inglés. Tapa dura con sobrecubierta de editorial ilustrada. Como nuevo. Strategy Maps takes readers to the next level of precision in strategy implementation Strategy Maps introduces a new tool that has evolved from Robert Kaplan and David Norton's ongoing research with hundreds of Balanced Scorecard adopters across the globe, and its premise is simple: if you can visually map your strategy, the people within your organization will better understand it and therefore be better able to execute it effectively. Offers a visual cause-and-effect explanation of what's working and what doesn't in a way that everyone in the company can understand. Helps get the entire organization involved in strategy.
  • Referencia
    101421
  • En stock
    1 Artículo
  • isbn
    9781591391340
  • Autor
    Robert S. Kaplan; David P. Norton
  • Año
    2004
  • Condición
    Muy bien
  • Idioma
    Español
  • Tapa
    Tapa dura
  • Edición
    false
  • Firrmado
    false
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